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65CE - Architectural Writing: Getting the Message Out

09 May 2014 2:00 PM - 3:30 PM



1.5 ConEd Learning Hours

This session will also be offered Thursday, May 8, 2014 4:00 PM - 5:30 PM AND Friday, May 9, 2014 8:30 AM - 10:00 PM

Course Outline

There will be two sections:

(1) Writing in Aid of Design and (2) Writing to Express Architectural Thought. The writing audience is “external,” so ideas must be expressed clearly and simply. Creative writing skills play an important role. Attendees will be introduced to examples of both forms of architectural writing and will be given useful strategies to assist them in their own writing.

A. Design Writing: Includes design journals, project descriptions for publication, proposals, marketing, promotional and written design objectives. Writing clearly and succinctly makes our design ideas easier to organize and evaluate.  B. Architectural Thought: includes the above, as well as journal and newspaper articles. Effectively describing design intent and approach might make the difference in convincing a potential client to invest in a project, or not.
The presentation will answer the question: How can architects tap into their “inner writer”?

Speakers:

Gordon Grice, during his nearly 40 years as a freelance architectural illustrator, Gordon Grice has had the opportunity to work closely with a variety of clients and audiences around the world. He is a past president of the American Society of Architectural Illustrators (ASAI) and currently serves the organization as senior advisor and consultant for Architecture in Perspective, ASAI’s annual international illustration competition. Over the past 20 years, Gordon has been active as a writer and editor, having published more than two dozen books dealing with design and architectural illustration. Since 1997, he has had the privilege of editing the OAA quarterly journal OAA Perspectives and is currently co-editing an OAA 125th-anniversary retrospective, to be released in 2014. Gordon is also a creative advisor to Forrec Ltd. in Toronto, in which capacity he participates in art direction, creative writing, thematic development and the marketing of entertainment design services, internationally. Gordon is a member and regional chair of the College of Fellows of the Royal Architectural Institute of Canada.

Rebeca Damron is an Associate Pjennrofessor of English, Director of the Oklahoma State University Writing Center and Director of the Oklahoma State University Writing Project. She teaches courses in discourse analysis, writing center pedagogy, and environmental writing in the Rhetoric and Professional Writing Program at OSU. Her research has focused on interdisciplinary writing, which has included working on two National Science Foundation grants with engineers as well as writing in architecture. 

Tom Spector is a professor at the Oklahoma State University School of Architecture. He has been a registered architect since 1985 and holds an NCARB certificate, as well as registrations in both Georgia and California. He received a Ph.D. in architecture at the University of California at Berkeley, an M. Arch. from Georgia Tech and a B.S. in business administration from Florida State University. With Rebecca Damron, he coedited the landmark publication How Architects Write, in 2013.